The Business Expert: The SECRET FORMULA That Launches Billion-Dollar Companies!

Podcast briefing

Emma Grede reveals the mindset, resilience, and step-by-step hustle behind building billion-dollar brands like Good American and Skims.

Emma Grede, co-founder of Good American and Skims, shares her journey from humble beginnings in East London to creating inclusive, billion-dollar fashion brands. She credits her drive to early lessons in valuing herself, relentless hard work across many low-level jobs, and maintaining a vision for the future regardless of setbacks. Grede emphasizes authenticity, planning, and learning from both failures and unglamorous work on the path to lasting business success.